9X Media Private Ltd

India Other consumer services

9X Media is an Indian TV broadcasting company. It offers general entertainment Hindi channels, local regional language general entertainment channels, music channels, a national English news channel and city/region centric news channels in Mumbai, Delhi and Kolkata.

This investment was made under a previous strategy. We disclose information on all our current investments, but narrative information on our pre-2012 investments, when we introduced a new strategy, may be limited.

We are invested in 9X Media Private Ltd through New Silk Route Fund I, which is managed by New Silk Route Advisors. For further information on the fund, the fund manager, and the expected impact of the fund’s investment, click here.

Key facts

Status:
Active
Region

Since 2012, we’ve only invested in Africa and South Asia. Investments outside these regions are from our pre-2012 portfolio.

:
South Asia
Countries:
India
Sector

We have seven priority sectors. However, we continue to invest outside these sectors, largely in the most challenging regions, as new investment supporting any sector helps to underpin the private sector, and create jobs and livelihoods for people.

:
Other consumer services
Investment type

We provide capital in three broad ways: direct equity, debt, and intermediated equity (principally through investment funds).

:
Intermediated investment
Fund:
New Silk Route Fund I
Fund Manager:
New Silk Route Advisors
Start date

For direct investments, this is the date CDC committed capital to the business or project.

For funds, this is the date that CDC committed capital to the fund.

For underlying fund investments, this is the date that the fund invested capital into the business.e

:
August 2007